Consumer behavior and marketing action / (Record no. 4851)

MARC details
000 -LEADER
fixed length control field 00620nam a2200205 4500
001 - CONTROL NUMBER
control field 0000001627
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231029s9999 xx 000 0 und d
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789812401229
Terms of availability RM27.37
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9812401229
Terms of availability RM27.37
040 ## - CATALOGING SOURCE
Original cataloging agency POLIMAS
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) 658.8342
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) ASS
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Assael, Henry
245 10 - TITLE STATEMENT
Title Consumer behavior and marketing action /
Statement of responsibility, etc. Henry Assael
250 00 - EDITION STATEMENT
Edition statement 6th. ed.
260 00 - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Australia
Name of publisher, distributor, etc. Thomson Learning
Date of publication, distribution, etc. 2001
300 00 - PHYSICAL DESCRIPTION
Extent xviii, 718p.
Other physical details ill.
Dimensions 24cm.
504 00 - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer behavior
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Motivation research (Marketing)
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Book PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH 08/06/2009 27.37   658.8342 ASS 0000022627 11/16/2023 27.37 11/10/2023 Buku
        Book PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH 08/06/2009 27.37   658.8342 ASS 0000022628 11/16/2023 27.37 11/10/2023 Buku
        Book PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH 08/06/2009 27.37   658.8342 ASS 0000022629 11/16/2023 27.37 11/10/2023 Buku