Marketing planning & strategy / (Record no. 4914)

MARC details
000 -LEADER
fixed length control field 00592nam a2200193 4500
001 - CONTROL NUMBER
control field 0000001648
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231029s9999 xx 000 0 und d
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324014805
Terms of availability RM180.83
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780324014808
Terms of availability RM180.83
040 ## - CATALOGING SOURCE
Original cataloging agency POLIMAS
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) 658.802
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) JAI
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Jain, Subhash C.,
245 10 - TITLE STATEMENT
Title Marketing planning & strategy /
Statement of responsibility, etc. Subhash C. Jain
250 00 - EDITION STATEMENT
Edition statement 6th ed.
260 00 - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Cincinnati, Ohio
Name of publisher, distributor, etc. South-Western College Pub.
Date of publication, distribution, etc. 2000
300 00 - PHYSICAL DESCRIPTION
Extent xviii, 925p.
Other physical details ill.
Dimensions 24cm.
504 00 - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Book PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH 08/09/2009 150.83   658.802 JAI 0000024432 11/16/2023 150.83 11/10/2023 Buku
        Book PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH 08/09/2009 150.83   658.802 JAI 0000024433 11/16/2023 150.83 11/10/2023 Buku
        Book PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH 07/06/2011 180.83   658.802 JAI 0000024431 11/16/2023 180.83 11/10/2023 Buku Bertanda Merah (Red Spot)