Marketing strategy / planning and implementation Orville C. Walker, Jr., Harper Boyd, Jr., Jean-Claude Larre´che´.

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Material type: Text

TextPublication details: Boston Irwin/McGraw-Hill 1999Edition: 3rd edDescription: xxiii, 393 p. ill. 26 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Buku	PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH	Book	658.802 WAL (Browse shelf(Opens below))	Available	0000025069
Buku	PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH	Book	658.802 WAL (Browse shelf(Opens below))	Available	0000025067
Buku	PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH	Book	658.802 WAL (Browse shelf(Opens below))	Available	0000025068

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Previous	658.802 TUC Intergrated marketing communications / strategic planning perspectives	658.802 WAL Marketing strategy / planning and implementation	658.802 WAL Marketing strategy / planning and implementation	658.802 WAL Marketing strategy / planning and implementation	658.802 WES How to write a marketing plan / define your strategy,plan effectively and reach yor marketing goals	658.802 WIL Management controls and marketing planning /	658.802 YAP Strategic market plan / a manual for consumer products & services incorporating social media	Next

Includes bibliographical references and indexes

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