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Promotion management & marketing communications / Terence A. Shimp

By: Material type: TextTextPublication details: Fort Worth Dryden Press 1993Edition: 3rd edDescription: xxii, 682p. ill. 24cmISBN:
  • 0030767482
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Item type Current library Collection Call number Status Date due Barcode
Buku Bertanda Merah (Red Spot) Buku Bertanda Merah (Red Spot) PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH Book 658.82 SHI (Browse shelf(Opens below)) Available 0000017854

Includes bibliographical references and indexes

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